Dr. Hans Backhoff Escudero, the head winemaker at Monte Xanic for 30 years, firmly believed that he could alter the course of global winemaking history, turning over a new leaf for Mexico as a producer of excellent-quality world-class wine. The five friends who founded Monte Xanic (Ricardo, Erick, Manuel, Tomás) launched the winery as a gamble on their dream. They were all wine lovers who took a chance on making wine to “serve and share.”

And so it was that in 1987 Monte Xanic changed the history of Mexican wine by making the first premium Mexican wine, leading to recognition for regions like Guadalupe Valley, in Baja California.

Innovation has been the path to stay at the cutting edge of the industry. For the first time ever, Mexican wine is at the top of the list of the most important and fastest- growing origins in the market.

Monte Xanic transformed Mexican wine; not only the way it is made, but also how we drink it.

Nowadays, we are the third most-valuable winery in the Mexican wine industry. We have gotten to where we are thanks to our full commitment to professionalizing the Mexican wine industry and our great passion for our product.

We have a long road ahead of us, full of effort and dedication. We look forward to continuing to toast to the future with all of you.

We are proud to share who we are.

Hans Backhoff Guerrero, CEO


The name Xanic comes from the Cora natives, who still live in regions of Nayarit, on the Pacific coast of Mexico. It means “flower born of the first rains.”

Ours is a wildflower. A desert flower transformed by water and sunshine. Like our wines, it is hardy and stands up to time.

Xanic, with the “x” of Mexico, is a reflection of our youth and exuberant personality, similar to the origins of our wines: Guadalupe Valley and Ojos Negros Valley.


Our wines have gotten the names of Baja California and Mexico on the map of minds and countries the planet over, as the world has come to know our people and our history.

Guadalupe Valley is located 30 kilometers from Ensenada (northeast) and 95 kilometers from Tijuana, bordering the United States. The vineyards are therefore the northernmost of Mexico, just 21.6 kilometers away from the sea. The vines grow at altitudes ranging from 300 to 400 meters above sea level. Proximity to the Pacific Ocean brings currents of humidity, creating a micro-climate in the valley.

Guadalupe Valley is now Mexico’s most prestigious winemaking region, home to 85% of national wine production.

The character of these lands defines the style of our wines. Monte Xanic has six ranches, three of which are in Guadalupe Valley (Monte Xanic, 7 Leguas, and Olé) and the other three of which are in Ojos Negros Valley (Viña Alta, Ojos Negros, and Viña la Cienega).

Ojos Negros Valley

Monte Xanic’s newest terroir: Ojos Negros Valley is located 30 kilometers away from Ensenada and 900 meters above sea level. With a colder climate than Guadalupe, the biggest advantage in Ojos Negros is the quality of the waters. The soil is medium texture with good water retention and no salts found in the soil.

The main varietals we grow on our land are Cabernet Sauvignon, Merlot, Cabernet Franc, Petit Verdot, Malbec, Sauvignon Blanc, Chenin Blanc, Syrah, and Chardonnay, to express the elegance and distinction of our region.

Baja California is an intrinsic part of Monte Xanic.


We use the latest technology to create the ideal conditions for pressing, fermenting, aging, and bottling to ensure we develop the quality of our grapes to the maximum.

The way we grow and manage the crops at our vineyards is done with traditional and modern methods to achieve the best expression of the land.
The volume of grapes we grow ensures that we can keep strict control over their most important features. This makes it possible to accurately determine the harvest date and select only those bunches of grapes that meet our quality standards.

Monte Xanic was one of the pioneers in introducing nighttime harvesting in Mexico.

We have root systems and clones of various vines optimal for the conditions in each valley.

Innovation at Monte Xanic

In January 2020, Monte Xanic once again earned the ISO 9001:2015 certification for our harvest, production, and shipment processes, as well as our tasting service, confirmed by the Monte Xanic Quality Management System.

Technology in the Field

  • Yield control
  • Nighttime harvests
  • Ongoing leaf pruning
  • Constant renewal of vines
  • Introduction of root systems and clones optimal for Guadalupe Valley
  • Irrigation optimization and control system via soil humidity sensors
  • Mesh protection for the vines

Plant Technology

  • Low-pressure membrane presses
  • The winery uses three different winemaking processes for reds: roto-fermenters, traditional pumpover (remontage) tanks, and immersion tanks. This helps us get different concentrations in the wine to obtain the best extract from the grapes. Fermentation is done under controlled temperatures in French oak barrels.
  • Monte Xanic was among the first to ferment white wines at low temperatures (10- 12 degrees Centigrade) in order to preserve the wine’s aromas and flavor.
  • Monte Xanic implemented the micro-oxygenation system, a technique that enables better-structured wines, making them more stable and long-lasting, and preserving their fruit and gentleness for a longer time.
  • The barrel cellar was designed by renowned architect Diego Villaseñor and has enough capacity to store 4,000 barrels, all under optimal temperature and humidity conditions.
  • The cellar also boasts a network of gravity-transfer pipes, which gently move the wine from the fermentation tanks to the barrels.
  • We use French oak barrels sourced from the Alliers and Never forests.
  • Bottled under controlled aseptic conditions with microbiological analyses.

Our General Director.

Hans Joseph Backhoff.

Hans is a graduate of the Engineering and Food Sciences School at the Monterrey Institute of Technology and also holds an MBA from Cardiff University in the UK and studied Enology in Bordeaux, France. In 2008, he was named CEO of Monte Xanic. His innovative vision has allowed the winery to develop new products using the best technology while maintaining the production processes that guarantee consistent quality. In this way, Monte Xanic has generated a solid strategy to develop the wine-drinking culture, and has earned multiple international recognitions, making Monte Xanic a wine leader in Mexico.


Oscar Gaona is a Mexican winemaker with 22 years of experience in the winemaking industry, whose passion for wine has taken him to work in Mexico, Australia, Canada, and the United States.

Throughout his career, he has been a firsthand participant in the growth and evolution of Mexican wine quality, which has helped him come into contact with countless Mexican wineries.

His interest in wine was sparked from a young age, which is why he decided to learn about the entire winemaking process under the mentorship of winemaker Francisco Rodríguez, starting in the nineteen-nineties. That same desire to be winemaker led him to study Biotechnology Engineering at the Monterrey Institute of Technology, and then Enology at the University of Adelaide in Australia.

Oscar has dedicated himself to the task of understanding each vineyard in each valley to perfection, mastering the biochemical processes involved in winemaking to express each varietal and achieve excellence in each bottle of wine he makes.


Dr. Hans Paul Backhoff Escudero, Founding Partner of Monte Xanic (1946/2017).

It was a passion for wine that shaped his life. He left behind a career in the food canning industry to conquer his dream and elevate the name of Mexico and Guadalupe Valley. Born to a German father and a Mexican mother, Dr. Backhoff studied Biochemical Engineering at the Monterrey Institute of Technology and earned a PhD in Food Science from University of Nottingham in the United Kingdom, where he lived for five years.

“I was born in Mexico’s number-one winemaking region, so I have been in contact with wine since I was very Young. I studied disciplines very closely bound up in winemaking. I have also taught university-level classes on fermentation, and I have always been passionate about the topic,” H.P. Backhoff said.

After working with fruit, Hans realized that grapes were his ultimate goal. He was convinced that Guadalupe Valley could produce world-class wine.

That’s how, in 1987, alongside Manuel, Tomás, Eric, and Ricardo, he founded Monte Xanic. “I was producing wine on a very small scale until a I met a group of people who supported my business plan to make the Monte Xanic dream come true, together,” H.P. Backhoff said.

Willing to set aside for volume for quality, the “flower born of the first rains” arrived in 1989 with Dr. Backhoff’s first harvest of 6,200 cases of Chenin Colombard and Cabernet Sauvignon. Since then, and until he passed away, Dr. Backhoff took the lead on developing winemaking and enology at the winery.

“Not all techniques used around the world to produce wine work everywhere. We experimented a lot, but we kept harvesting white grapes by hand at night to reduce the risk of oxidation to the fruit, and we kept wine production low, preferring to focus on quality,” he remarked. By1989, just two years after the innovative Dr. Backhoff turned full time to wine, the signing of the free trade agreement between Mexico and the United States was sealed with a toast of Monte Xanic Chardonnay.

"Wine is an intellectual beverage, because of the complexity required to make it. Weather conditions come into play year after year, which means that no two harvests are ever alike. The weather conditions from earlier years also have an influence,” Dr. Hans P. Backhoff Escudero once said.

In 2008, he welcomed his son Hans Joseph as CEO of Monte Xanic. Working closely alongside his father, he turned his attention to improving the winemaking techniques.

Dr. Backhoff left behind a solid legacy of passion, hard work, and constantly striving to be better. He is a pioneer who shaped the entire winemaking industry in Mexico and a region that still bears his mark in its grapes.

“This industry is a tricky business, but once you’re in, you’re in for good. I can’t imagine having done anything else in my life,” Dr. Hans Paul Backhoff Escudero, 1946-2017.

monte xanic gran ricardo


63% Cabernet Sauvignon.

27% Merlot.

10% Petit Verdot.

Monte Xanic Selección.


60% Malbec.

30% Merlot.

10% Cabernet Sauvignon.

Monte Xanic Cabernet Sauvignon.


100% Cabernet Sauvignon.

Monte Xanic Cabernet Sauvignon Merlot.


65% Cabernet Sauvignon.

35% Merlot.

Monte Xanic Merlot


100% Merlot.

Monte Xanic Syrah.


100% Syrah.

Monte Xanic Chenin Blanc Cosecha Tardía.


100% Chenin Blanc.

Monte Xanic Chenin Colombard.


98% Chenin Blanc.

2% French Colombard.

Monte Xanic Sauvignon Blanc Viña Kristel.


100% Sauvignon Blanc.

Monte Xanic Grenache.


100% Grenache.

Monte Xanic Chardonnay.


100% Chardonnay.

Monte Xanic Cabernet Franc, Limited Edition.


80% Cabernet Franc y 20% Merlot.

Monte Xanic Malbec, Limited Edition.


100% Malbec.

Monte Xanic Nebbiolo, Limited Edition.


100% Nebbiolo.

Monte Xanic Petit Verdot, Limited Edition.


100% Petit Verdot.

Monte Xanic Pinot Noir, Limited Edition.


100% Pinot Noir (Ojos Negros).

Monte Xanic Calixa Blend.


60% Tempranillo.

30% Merlot.

10% Cabernet Sauvignon.

Monte Xanic Calixa
Cabernet Sauvignon Syrah.


80% Cabernet Sauvignon.

20% Syrah.

Monte Xanic Calixa Syrah.


100% Syrah.

Monte Xanic Calixa Chardonnay.


100% Chardonnay.




Chenin Blanc.


Monte Xanic’s doors are open to visitors, connoisseurs, and wine lovers alike to enjoy an experiential tour of the senses through our winemaking process and wine-devoted culture.
Your journey starts as we welcome you in our lounge and tasting bar, kicking off your experience to learn about how we make wine.
In the fermentation room, you’ll have the chance to see how we bring in the grapes from the harvest, and then macerate and ferment them in stainless steel tanks.
In our wine cellar, learn about the history of our different vintages and the vineyard’s private collection.
And, in the underground cellar, surrounded by natural rock walls, you can check out the French oak barrels where the wine is aged for months at a time.
The tour lasts around 30 minutes.
We top off your experience by uncorking one of Monte Xanic’s renowned wines.

To help us serve you better, we invite you to book your visit in advance by e-mail, before you come to Guadalupe Valley.

Please remember that we can only welcome guests with an advance booking.

E-mail address: reservaciones@montexanic.com.mx



$300.00 MXN. Per person.

Enjoy four of Mexico’s best white wines, with the unique Baja California style. Aromatic wines delight in each new vintage.


400.00 MXN. Per person.

Taste four wines from our Monte Xanic line, geared toward Bordeaux- style varietals, which grow wonderfully in Guadalupe Valley and are our winemaking team’s favorites.


$450.00 MXN. Per person.

Enjoy five specially-selected wines, chosen to reflect the excellence and full expression of each varietal.

Important: The fee for tour participants who will not be tasting wine is $80.00 MXN per person.


$800.00 MXN. Per person.

*Labels may vary dependig on availability.

These tastings are held in our VIP rooms and require a minimum of 10 people and a maximum of 16 people.

The line of Monte Xanic wine that has shaped the winery’s long-term success. Elegant wines, with great character and complexity, which evolve extraordinarily well with time.
Monte Xanic Sauvignon Blanc.
Monte Xanic Chenin Colombard.
Monte Xanic Grenache.
Monte Xanic Calixa Cabernet Sauvignon Syrah.
Monte Xanic Cabernet Merlot.
Gran Ricardo.


$950.00 MXN. Per person.

 *Labels may vary dependig on availability.

The Limited Edition wines are an exclusive selection of Monte Xanic wines, representing the best quality in Mexican wine.

Edición Limitada Monte Xanic Malbec.
Edición Limitada Monte Xanic Cabernet Franc.
Edición Limitada Petit Verdot.
Edición Limitada Nebbiolo.
Gran Ricardo.

To help us serve you better, please remember that if you want to take a full tour of our vineyard, the only way to book a visit is by e-mail.

Guests with a reservation – Available from Monday to Sunday. To help us welcome you the way you deserve and offer you the full vineyard experience, please book your visit at least 72 hours in advance.*

Included: Full tour of the vineyard, from the fermentation room to the cellar. Lasts around 30 minutes, subject to availability. *You must book this experience with the “Reds and Whites Tasting,” because this is the only tasting option that includes the full tour.

VGuests without a reservation* may visit our winery from Friday to Sunday. Included: Access to the lake area for tastings and to buy wine. Tours not included.
*Subject to availability.

How to book.

To book a visit, please send us an e-mail address. We are unable to book your visit by phone or social media.Please remember that you will receive an answer within 72 hours.
If you would like to book a visit, please send an e-mail to: reservaciones@montexanic.com.mx with the following information:
- Full name
- Visit date.
- Requested time (offer two options).
- Number of people.
- The tasting you choose.

Your booking is only confirmed once you receive an e-mail with a unique confirmation code.

We look forward to seeing you soon!

Opening hours.

Our winery is open from Monday to Thursday, from 10:00 a.m. to 5:00 p.m., and Sunday from 11:00 a.m. to 5:00 p.m. Tours run from 10:00 a.m. to 4:00 p.m., departing every hour.


Groups of twenty people or more are considered private events. Please send an e-mail to eventos@montexanic.com.mx for more information. Advance payment is required for premium tastings of our wines for export and Limited Edition wines (see the FAQs document for bank details).


Because we are an operational winery, we have to adhere to strict quality standards, so we ask you to please follow the rules below:
1.Do not bring in food and beverages from outside of the winery.
2.Items such as toys, inflatables, balls, etc. are not allowed on the premises.
3.For reasons of hygiene, related to our ISO 9001 certification, pets are not allowed.
4-Minors must be accompanied at all times by an adult or guardian. A set price of $100.00 MXN or $6 USD is charged per underage person.
5-We may ask you to provide an official ID card showing that you are of age if you are going to take a tour with a wine tasting (voter registration card, passport, etc.).
6.The maximum number of participants per tour group is 20 people.
7.Please respect the parking spaces set aside for people with disabilities.
8.Professional photographic cameras and/or drones are not permitted on the premises.


Guadalupe Valley is a Mediterranean micro-climate, so temperatures range between 15ºC and 20ºC from October to February. In summertime, temperatures may climb as high as 35ºC. There may be scattered rain showers between November and March.


The vendimia, or harvest festival, is the most important time of year for us, as it marks the beginning of our harvest season.

Monte Xanic’s harvest festival parties are known for offering a sophisticated wine to our guests, alongside local art and cuisine from Baja California. The harvest festival is held the first weekend of August every year.

We kick off the harvest festival with a Twilight Concert, open to anyone who wants to enjoy an exclusive concert in the middle of our main vineyard.

Monte Xanic’s concerts are known for our interest in fostering culture and our partnerships with the world of music, the plastic arts, and winemaking.


Calle principal a Ejido
Francisco Zarco S/N Valle de Guadalupe, 22750,
Baja California
Tel. 01800 78 80641 - 01 646 155 2080


Av. Ejército Nacional No. 531 2do Piso,
Col. Granada, México CDMX 11520.
Tel. 5545 1111 Lada sin costo: 01 800 71 74 633



Baja United Wines
State distributors:

California - Young's Market Company

New York
New York wine and Spirits

Puerto Rico- Ballester Hermanos

Florida- KRU LEVEL
Questions: sales@montexanic.com.mx



Illinois - Bodin Street Wines and Spirits

Washington - Beso Imports 

Washington DC - Salveto Wine  Distributors
Massachusetts- Tozi Imports